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Lecture topic |
Presentation topic |
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3.4.
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Introduction - Basics of Hospitality I
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10.4.
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Introduction - Basics of Hospitality II
Expansion strategies in international hotel operation
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17.4.
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Legal aspects I
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(1) Handicapped guests in the hotel - potential reason for price deduction or valued customers?
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Adriana Biermann |
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24.4.
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Legal aspects II
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(2) Results of a survey: Organization of complaint management by hospitality companies in northern Germany
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Christoph Krause |
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8.5.
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Management in hospitality
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(3) Analysis of websites of restaurants - Best Practice and Worst Practice examples in Europe |
J.J. Benzley, Simone Erkert, Hanna Bentien
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5.6.
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Marketing in hospitality
I
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(4) Comparison offers in hotels in and offers in other types of accomodation from a customers point of view
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Astrid Klebe, Rebekka Schmudde |
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(5) Results of a survey: Usage of Controlling instruments in hospitality companies in Schleswig-Holstein
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Anne Mählitz |
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8.6.
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Marketing in hospitality
II
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(6) Preparation Meetings during excursion
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Kristina Ahrens |
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12.6.
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Excursion Kiel
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19.6.
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Marketing in hospitality
III
Brand building and customer retention in hospitality
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(7) Cooperation of hotels with external medical service providers in Medical Wellness |
Lydia Fichtner, Dorian Wulff, Björn Petersen, Sina Schweyer,(Jill Löffler) |
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26.6.
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Wellness in hotels;
Starting a company in the hospitality sector
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(8) Presentation of three business ideas for a ITM students-run company in the hospitality sector |
Greta Paulsen |
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